Showcase
Identity
What this Showcase is called, who it belongs to, and how it is addressed on the web.
Address
Where the property is. The neighbourhood line is what the hero falls back to when no eyebrow is written.
Hours
When you're open. Visitors see it under Location and Contact, with "open now" worked out in your timezone. Late nights past midnight are fine (5 PM – 2 AM). Leave a day empty if it varies.
Reservations & ordering
Already on OpenTable, Resy, Tock, SevenRooms or Yelp? Paste your booking page and guests get a Book a table button. Same for online ordering (Toast, ChowNow, Square, DoorDash…). Leave empty if you don't use one.
Links need to start with https://
Facts
The headline figures a visitor reads first — price, size, year, and the fact rows beneath them.
Copy
Every word the Showcase says about the property: highlights, features, amenities and the description.
Property setup
Say what this is, then tick the parts it has (for a multi-space property: start with its sections, then tick each section’s rooms). Every tick becomes a space below — on Home, on its own part screen, and as a tab in Gallery under Interior or Exterior. Untick to remove an empty one; a space that already holds media or a story stays.
Spaces
The parts of this property — floors, rooms, suites, venues, grounds. Leave it empty for a single space. Unmetered on every plan. More than one property is a Portfolio, not a space.
Multi-location (Enterprise · 3–10 locations)
Link this showcase to your other properties — a hotel group, a development with several buildings, a brand with more than one address. Visitors get one branded experience: location cards on Home, a strip in the header, and each location's own full Showcase, contact actions and booking link. A different building is a Portfolio; a room is a Space. Only for properties that are separate Showcases with their own links and analytics. Locations inside this Showcase (several buildings or wings in one record) belong in Property setup above, not here. New location creates a separate Showcase from this record; Add property links one that exists.
Hero
The first thing a visitor sees behind the title. A hero photo, film or 360 is required to publish. Pick one from this showcase's media below, or drop a new file into the slot.
Broker / business contact
Social links
The icon row at the bottom right of the Showcase. Tap a platform, type the handle — the address is built for you and the row shows the mark the bar will draw. Also saved into the QR a visitor scans.
Branding / white-label
Interactive media
Connect approved features to photos, floor plans and video moments.
Reusable feature cards, source-image markers, room outlines and timed video actions. Hosted tour scenes remain controlled by their provider.
Photos
The Title appears over the photo. Visitors select Details to read your full description and information about the space.
Videos
Powers the Videos tile. An uploaded file or a YouTube / Vimeo link.
A link plays in that platform's own player, so it carries their branding — the same trade as the Matterport and 3D Vista embeds already in this showcase. One difference worth knowing: YouTube can run ads on a client's video even when the channel isn't monetised. Vimeo cannot. For client-facing work Vimeo is the safer link, and an uploaded file is the only fully white-label option.
Virtual tours
Add 3D walkthroughs here and choose the overview tour. Add panorama photos and 360° tour links in 360 Content below.
This tour opens independently of Interior, Exterior and Area. All tours appear in the combined 3D / 360 menu when visible.
3D models & splats
Each URL lights its own tile. Leave blank and that tile stays dark rather than opening an empty stage.
360 content
Add a panorama photo, an interactive tour link, or a video. Each opens from the 360° menu. Use a 2:1 equirectangular image for a photo you can look around.
Floor & site plans
Powers the Plans tile. The caption names the plan you are on, so give each one a real name.
Aerial & the area
Drone videos appear in Gallery. Location and map settings live under Home → Location.
Entry & background
What plays behind the interface before anyone picks anything.
Documents & Graphics
Audio
Showcase design
Choose the visitor interface and the scene behind each view. Save a draft, then use Preview to see your changes.
Turn off a button to hide it from the dock without deleting its content. Home, Explore, Gallery and Concierge remain available. The header booking action is separate.
Alternate interface visibility
Interior, Exterior and Area stay visible in the adaptive interface. Add a cover here, then choose Show in on each media card: Interior, Exterior, Area, or All media only. Clicking a top view opens its assigned media and a See all media button. The Media dock always opens the full library.
This Showcase is on the LEGACY collection path. Its content comes from the built-in demo definitions, not from this record — the interface, opening view, main button and branding apply, and every other field on every panel is discarded before it renders. Release it to author it here.
Offers
Give promotions their own Showcase panel. Add approved copy, optional dates and terms, then choose where the offer button leads. Inquiries arrive in Leads with the offer name and promo code.
What’s On
Nights, shows and weekly regulars for a bar, restaurant or venue. Each one shows on the Showcase’s What’s On page until its date has passed, soonest first, with a ticket link or the Book button.
Booking & sales
Link Book or Buy directly to the client’s booking engine, cart or sales page. Both the dock and header open the supplied website in a new tab, keeping the Showcase available. Choose Collect a request for inquiries or viewing requests; those arrive in Leads.
The second action appears on the property story pages. Leave its link empty to open an inquiry. External links open in a new tab.
Unchecked spaces use the main action. A separate link should open this space’s booking or sales page. Requests include the space name.
Analytics records clicks, requests and external handoffs. A handoff is not a confirmed booking or purchase.
These fill the Showcase’s own inquiry form. Leave them empty and it keeps its built-in wording. Replies arrive in Leads.
3D map & flight
The photorealistic 3D map (switch it on under Concierge → Modules; it needs the Coordinates above). Stops choreograph the fly-in: a title per stop, where the camera goes, how far out, how long it holds. Leave Coordinates blank for a stop at the property. Points of interest get labelled pins with travel times. Routes trace a walk from a point of interest to your door (parking → lobby): the visitor taps the pin, then Walk to. Name a route on a stop to play it inside the flight. No stops = the standard fly-in.
Right-click a spot in Google Maps and click the first line of the menu to copy its coordinates. For a route, do that at the garage exit and at every corner, in walking order, separated by semicolons; end with a semicolon and the route finishes at the property. Travel times are what you type; nothing is looked up.
Visit hub
The café or lobby display and the phones that check in to a visit day. The display joins the day’s room, shows a check-in QR and who has arrived; guests order from this menu on their phones and the team marks requests done, signed in. Start a visit day from the Showcase’s Concierge → Explore together.
No payments and no kitchen system: a request reaches the team in the room and they mark it seen or done. White-label the display in Branding.
Bookings, guest lists, check-ins and service requests are operations, not Showcase content — they live in Visits →
Sono guide
The avatar guided tour — Sono walks a visitor through the stops authored under Guided tour.
Home shows property information and ways to explore. The guided story uses the stops under Guided tour on this tab. Audio Hub uses the music and narration you add in Media → Audio.
Access
Analytics
SONO already counts visits, places and enquiries on your dashboard. Add your own Google or Meta tags here if you also want this Showcase in Google Analytics, Tag Manager or Meta Ads. Each visitor is asked before any of them load.
Connect
This showcase, feeding your stack. Every captured lead and every view can POST to your endpoint — that one URL covers Zapier, Make, and anything your IT team builds. Leads can also land in a Slack channel.
Modules & guided tour
Every module in this showcase. The first switch is on in the Showcase (green = it appears); the second is whether the guided tour stops there. Press Publish for the live Showcase to change.
Edit the tour script order · lines · buttons · narration
The order a visitor is walked through the showcase. Drag the order with the arrows and write the line that plays over each stop. A stop whose module has no media is skipped automatically — it is never shown as an empty stage. The 🎙 on a stop holds its narration clip: while it plays the tour waits, and the stop advances when the clip ends. The thumbnail picks which item a stop features when the module holds more than one.
Tour experience
Guided Tour and Live Guided Tour are dock modules (toggle above). Audio narration plays from its own module.
Shape the story
Make Home your first impression: a logo, a memorable headline and a short invitation to explore. The hero uses your brand logo or the entry lockup set under Look. These three lines ARE the Home hero on both interfaces (2026-09-11) — eyebrow above, headline, supporting line under — and fall back to the badge, title and tagline when blank. Add media to sections, then assemble the guided story below.
Set the matching booking or enquiry button in Showcase design. This outline uses the media you provide; you choose the words, order and narration.
Guided tour
The stops a visitor is walked through, in order. Click a piece of media to add it, drag a stop to move it, and write the line that plays over it.
Space → Story → Media → Interaction → Next step. Add narration and captions to your existing route; link a detail from the feature library, offer a visitor choice, then review a viewing plan.
Client
Client record
Portal branding
Select a showcase, or create a new one.
Build your first showcase
Name it, add your photos and details, then submit it for launch review — SONO checks it and moves it live. Guided setup walks you through eight short steps.